If you’re wondering why you should start a YouTube channel, consider the following statistics. According to expandedramblings.com, the YouTube Channel has 1 billion viewers who watch 4 billion videos every day for an average of 40 minutes.
Apart from Facebook, YouTube has the second-largest number of regular active users. This platform is the place to go if you want to get some traffic or promote your brand, product, or even yourself. We’ll show you how to build a YouTube channel step by step.
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How to build a YouTube channel
Step 1: Chances are you already have a YouTube account if you have a Gmail or Google account. Go to YouTube and look in the upper left corner. You’ll see your channel list if you tap on the button. You can build a new brand account under your Google profile if you’re a new user. Other Google apps, such as Google+, Google My Company, and Google Photos, can use this brand account.
Step 2: In your YouTube account settings, press the “Create a new channel” button.
Step 3: Give your brand account a name. Choose a brand account name that appeals to the audience you want to reach. Keep the brand name easy and catchy and avoid using a well-known brand name.
The success of your channel’s promotion is also determined by how people remember it and how it differs from other channels on YouTube.
Step 4: You can already upload your video after you’ve built the channel. However, it is critical that you design your channel’s banner or channel art. You can get your free banner picture from a variety of free service providers. Canva.com and flickr.com are two examples.
Canva.com also has a template that you can use for your YouTube channel art. It is important that you have channel art because it will demonstrate that your channel is genuine, which will help you achieve a higher organic ranking on Youtube.
Step 5: Make a video and upload it. Nowadays, there are numerous ways to make a video. Here are some techniques for making a YouTube video.
1. Use a video camera to capture the footage.
2. Use your mobile to record.
3. Make a video with animation. You can make animations on websites like goanimate.com and biteable.com.
4. Use your computer to record a screencast. You can use a website like screencastomatic.com to create a screencast.
5. Use the PowerPoint slide to create a visual narrative.
Step 6: However, if you expect a flood of traffic the moment you post your video, you’re in for a disappointment. As a result, it’s critical that you optimize the specifics of your video. Every single day, millions of videos are uploaded to Youtube.
The good news is that only a small percentage of people optimize their videos for SEO. So, the more optimization you do, the more likely you are to get organic traffic to your video.
1. Create your video metadata (title, description, and tags) ahead of time.
2. Create a high-quality thumbnail image
3. Make use of the Closed Captioning function.
4. Extend the time on your watch
5. Make Use of Annotations